Building Legacy Through Marketing and Mindset
Welcome to my digital marketing portfolio. I’m Will Bowen — a marketing student at Samford University passionate about brand strategy, creativity, and disciplined growth. I believe great marketing connects purpose with people, and I’m learning to use strategy and storytelling to make that impact real.
Explore my projects, skills, and story that showcase my growth as a marketing student and entrepreneur.
About Me
Interests
Born and raised in Columbia, South Carolina, and currently a Business Marketing student at Samford University.
I’m passionate about entrepreneurship, motorsports, and building brands that stand for something bigger. Over the past few years, I’ve been developing several ventures from Ampirra, a YouTube and e-bike brand I run with my brother, to THE HOUSE, a gym concept built around discipline, legacy, and community.
I’m driven by a love for creativity, fitness, and growth whether that’s in the gym, behind a business plan, or on the track. My goal is to build a career that blends marketing, innovation, and purpose while staying true to my faith and values.
Outside of school and business, you’ll find me training, riding, or working on something new that challenges me. I believe in putting in the work, staying disciplined, and helping others do the same.
My Portfolio
Welcome to my portfolio. Here you’ll find a selection of my work. Explore my projects to learn more about what I do.
Current Events
I’m currently in my senior year at Samford University, pushing through the final stretch and excited about all the new things I’m learning every week. It’s been a season of growth, hard work, and building momentum for what’s next.
Right now, I’m working toward opening my own gym, The House, a brand that’s built around discipline, community, and legacy. Every class I take and every experience I have is teaching me something new that I can apply to that goal.
I’m also employed at Chick-fil-A, where I’m learning a lot about leadership, teamwork, and what it takes to run an excellent business day-to-day. Balancing school, work, and my future goals has been challenging—but it’s also what keeps me motivated and moving forward.
Interests
I’m passionate about anything that runs on power, purpose, or potential. My interests include motorcycles, cars, real estate, finance & investing, and building brands that make an impact.
I’m always trying to learn more about business ownership and what it takes to build something meaningful from the ground up. Whether it’s engines, markets, or marketing I love diving into new ideas and hearing from people who’ve been there.
If you share an interest or have experience in any of these areas, I’d love to connect and learn from you.
📩 Email: jbowen1@samford.edu
Guiding Principles
At the core of everything I do whether it’s building a brand, training in the gym, or leading others—is a commitment to a few timeless values. Loyalty. Honesty. Service.
Loyalty means standing firm when it counts, keeping your word, and showing up for the people who trust you. Honesty means doing the right thing even when no one’s watching—because integrity builds real legacy. Service means leading with humility, helping others rise, and creating impact that goes beyond yourself.
These principles guide how I live, how I lead, and how I build.
They’re the foundation behind everything I stand for—because without character, nothing else lasts.
“Discipline shapes destiny.” – The House